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Cubicscreen

Project Name

Cubicscreen

Agency

Type

3D x AI Product / Branding Assets

AI generated image with Nano Banana

Subject separation with mix of AI and rotoscope

Clean plate generated in AI

iPhone, Cubicscreen and content put together in Blender

Final results

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Project overview

Overview

Cubicscreen needed hero images for their iPhone 3D screen – a product whose result can’t be photographed. That meant turning to 3D software and AI.

First, we needed to generate the onscreen content itself. The Cubicscreen wanted to focus on kids running and playing to create dynamic action breaking beyond the bounds of the iPhone. Once we had enough variety, it was time to create clean plates and cut out the subjects.

The project then got brought into Blender in order to put everything together, including noise shaders on the edges of the subject and some dynamic displacement of the screen itself.